Stony Point Fashion Park, an inviting open-air regional mall, is the centerpiece of the area’s most appealing retail, commercial, and residential development.

Location
9200 Stony Point Parkway
Richmond, Virginia 23235
Major Tenants
Dillard’s: 204,000 square feet
Saks Fifth Avenue: 80,000 square feet
Dick’s Sporting Goods: 84,000 square feet
Mall Tenant Space
296,000 square feet
Gross Leasable Area
662,000 square feet
Parking
3,200 spaces
  • Unique-to-the-market retailers include Louis Vuitton, Anthropologie, Brighton Collectibles, Banana Republic, Cole Haan, L’Occitane, Solstice, Restoration Hardware, Smith & Hawken, Coach, Sur la Table, Johnston & Murphy, Movado, BOSS Hugo Boss, Brooks Brothers/Brooks Brothers Women, Lucky Brand Jeans, and M.A.C.
  • Features in-demand favorites like Ann Taylor, Hollister Co., Caché, J. Jill, Talbots/Talbots Petites, White House | Black Market, Bath & Body Works, Fink’s Jewelers, Victoria’s Secret, and Brookstone.
  • Restaurant mix includes many firsts for Richmond, such as P.F. Chang’s China Bistro, Brio Tuscan Grille, Copeland’s Cheesecake Bistro, and Fleming’s Prime Steakhouse & Wine Bar.
  • Two exits on Chippenham Parkway provide convenient access for shoppers coming from both north and south of the center.
  • Anchored by Saks Fifth Avenue — the only luxury anchor in the market — Dick’s Sporting Goods, a flagship Dillard’s location, and five dining options.
  • The open-air regional mall creates an inviting ambience, combining classic elements with contemporary sophistication.
  • Center amenities include a pop jet fountain, water-fountain sculptures, a winter ice-skating rink, valet parking, outdoor seating areas, and a dog-friendly environment.

Richmond, Virginia

Trade Area Demographics*
Population: 1,092,118
Households: 427,182
$75K+ Households: 151,353
$100K+ Households: 91,987
Average Age: 38
  • Richmond is Virginia’s capital and a major regional center of commerce and culture.
  • Excellent regional road systems provide convenient access to the center for the trade area’s nearly 1 million people. Residents of the affluent communities on both sides of the James River arrive via Chippenham Parkway, the region’s major north-south artery.
  • The center is located in the heart of the market’s most affluent suburban communities, which include Southampton, Oxford, Reed’s Landing, Riverwatch, and Tarrington, among others.
  • The average household income is more than $100,000 within three miles of the center.
  • Forbes magazine named the Richmond metro area the sixth-best place for employment opportunities in the United States. Nine Fortune 500 companies, like Dominion Resources, Circuit City, Brink’s, Genworth Financial, Mead Westvaco, and Performance Food Group, are headquartered within minutes of the shopping center, as are other major corporations like Capital One, Philip Morris, and Ukrop’s.

Stony Point Fashion Park / Richmond, VA

To Reach Stony Point Fashion Park from Richmond International Airport and Points East
Take I-64 West to I-95 South. Exit immediately onto Route I-95 (Downtown Expressway, Exit 74A). After toll plaza, bear left onto Powhite Parkway. Follow Powhite Parkway South across the James River. Take the first exit onto Chippenham Parkway North (Route 150). Take third exit onto Stony Point Parkway. Turn right at bottom of ramp to center.
To Reach Stony Point Fashion Park from Washington, D.C. and Points North
Take I-95 South and exit onto Route I-95 South (Exit 79). Follow I-95 South, which becomes Powhite Parkway. Follow Powhite Parkway South, across the James River. Take the first exit onto Chippenham Parkway North (Route 150). Take the third exit onto Stony Point Parkway. Turn right at bottom of ramp to center.
Population Density
1 Dot = 100 People
Average Household Income
$150K+
$50K – $75K
$100K – $150K
<$50K
$75K – $100K


* Sources: 2007 Claritas, Inc.; Shopper Intercept Survey